Affirm Bull Case Builds Despite Tougher 'Buy Now Pay Later' Regulation | Barron's

2022-09-16 20:58:19 By : Mr. Leo Lo

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https://www.barrons.com/articles/affirm-bull-buy-now-pay-later-regulation-51663337639

The prospect of increased regulation on Buy Now, Pay Later (BNPL) firms like Affirm hasn’t soured Wall Street on the burgeoning space – in fact, it actually helps to build the bull case for some analysts.

D.A. Davidson analysts reiterated their Buy rating on Affirm (ticker: AFRM) on the heels of the Consumer Financial Protection Bureau saying on Thursday that it plans to regulate the BNPL space. That announcement sent Affirm and other firms with BNPL exposure – such as PayPal (PYPL) and Block (SQ) – wobbling in and out of positive territory as traders debated whether more regulation was an indictment or an endorsement of the space.

The prospect of increased regulation on Buy Now, Pay Later (BNPL) firms like Affirm hasn’t soured Wall Street on the burgeoning space – in fact, it actually helps to build the bull case for some analysts.

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